A New Leash On Life is a non-profit organization that helps people live healthier and happier lives by incorporating therapy animals into their lives. This class was primarily dedicated to design research, the final product being an annotated and summarized report of my research and final designs.
Many healthcare and education professionals are opposed to the idea of animal assisted therapy because of a lack of education about the benefits the animals can have on a patient’s life as well as the seriousness taken when registering a pet and its owner as a therapy team.
This campaign focuses on changing the negative perception that healthcare & educational professionals have about animal-assisted therapy as a first step in activating and expanding the network of existing and potential volunteers operating within A New Leash on Life.